Complete BTR furnishing solutions

Together with our design partner, we provide bespoke and cost-effective furniture packs to Dubai’s Build-to-rent developers that are built to last.

Bespoke packs

Tailored for Dubai’s BTR sector, our furnishing solutions combine premium FF&E and OS&E to help investors elevate and position their developments faster.

High ROI

Our flexible, customisable bulk-buy approach keeps costs controlled while ensuring furnishings are durable, scalable, and easy to replace.

Fast turnaround

Rapid delivery enables quick unit readiness, helping BTR operators minimise void periods and re-market properties efficiently.

Show apartments

Our staged, reconfigurable show apartments help investors launch impactful marketing campaigns and accelerate sales momentum.

Comprehensive BTR furnishing scope

In order for our teams to operate at optimal effectiveness, we have put in place various Standard Operating Procedures which help regulate and streamline all stages of the refurbishment process.

FF&E (Furniture, Fixtures, and Equipment)

Semi-permanent furnishings that define the property’s look, with SOPs covering sourcing, specifications, pricing, and quality control.

OS&E (Operating Supplies and Equipment)

High-usage items such as kitchenware and linen, supported by robust inventory SOPs to ensure availability and consistent quality.

Show home

Show homes must be flawlessly designed, maintained, and carefully decommissioned post-campaign. Dedicated SOPs cover styling, cleaning, and viewing schedules.

Installation management

Structured SOPs manage FF&E and OS&E installation through planning, on-site execution, and final handover.

Brand Guidelines

Design SOPs ensure consistency in quality, aesthetics, and messaging across single or multiple properties.

Warranty support

SOPs track item documentation, vendors, and purchase details, supported by a clear and transparent claims resolution process.

BTR projects & interior portfolio

With a global reputation that projects success, prosperity and opportunity, the residents of Dubai expect excellence and are willing to pay for it. Here, are some examples of where we have been able to fulfil and exceed expectations.

Furnished modern living area Dubai
Open kitchen with sleek appliances Dubai
Dubai luxury bedroom interior

Trusted by leading BTR developers & operators

Our BTR furnishing process & timeline

We begin with in a series of consultations. These cover square footage, costings, delivery schedules and in the case of multi-unit projects - brand continuity.

1

Design and specification

We create a detailed design plan that balances brand consistency with distinctive touches while allowing for long-term maintenance access.

2

Procurement

We source through trusted, compliant suppliers and keep you fully informed on lead times and delivery schedules.

3

Installation

All FF&E and OS&E items are professionally installed, tested, snagged, and delivered in phases where required.

4

Hand Over

Handover is completed only when the property is market-ready, with swift replacements and optional enhancement support to keep interiors fresh.

Why developers choose our BTR furnishing

With over 20 years of UK design expertise, we deliver end-to-end BTR furnishing solutions built for Dubai’s fast-moving rental market. Our approach combines design consistency, operational efficiency, and strong value across all price points.

Competitive

Long-standing supplier partnerships allow us to deliver premium BTR furnishings at competitive prices.

Scalable

From single apartments to full developments, we deliver consistently at scale without compromising quality.

Curated

Our thoughtfully curated packages are practical, stylish, and designed to meet the expectations of UAE tenants.

Continuity

We ensure visual and brand consistency across private units and shared spaces in multi-unit developments.

Ready to furnish your BTR development?

Get transparent pricing, timelines, and design consultation for your Build-to-rent project

Regardless of the size and scope of the BTR project, our design teams will always select the most appropriate furniture package. A meticulous approach to installation management helps cut down waste and ensures that even the tightest of time windows can be navigated.